Ext Rel Coms & Mktg Strategist

Job ID: 269347
Location: Augusta University
Full/Part Time: Full Time
Regular/Temporary:

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About Us

Augusta University is Georgia's innovation center for education and health care, training the next generation of innovators, leaders, and healthcare providers in classrooms and clinics on four campuses in Augusta and locations across the state. More than 10,500 students choose Augusta for educational opportunities at the center of Georgia's cybersecurity hub and experiential learning that blends arts and application, humanities, and the health sciences. Augusta is home to Georgia's only public academic health center, where groundbreaking research is creating a healthier, more prosperous Georgia, and world-class clinicians are bringing the medicine of tomorrow to patient care today.

Our mission and values make Augusta University an institution like no other. We are part of the University System of Georgia.

Location

Augusta University -

Our Health Sciences Campus: 1120 15th Street, Augusta, GA 30912

Our Summerville Campus: 2500 Walton Way, Augusta, GA 30904

Job Summary

The Communications and Media Relations Strategist will assist in the planning, coordination, implementation, and execution of internal and external communications and media relations for the Division of External Relations. This position is responsible for supporting the development and execution of comprehensive communication strategies, content creation for news announcements, articles, web, digital media, social media, and various divisional needs, maintaining and building positive media relations, and enhancing the overall visibility and reputation of the division. Reporting to the Marketing Liaison for the Division of External Relations (Philanthropy and Alumni Engagement, Government Relations, Volunteer Services & Community Engagement, Protocol & Special Events, and Communications & Marketing).

Responsibilities

Responsibilities include, but are not limited to:

Communications: Supports the planning, coordination, creation, implementation, and execution of internal and external communications, including news announcements, press releases, feature articles, web content, emails, social media, digital media, and various divisional needs.



Content creation: Develops and curates compelling and strategic content for various platforms that highlights divisional achievements, enhances the institution's brand, and engages both internal and external audiences.



Media Relations: Cultivates and maintains positive relationships with media outlets on the local, state, regional, and national levels, works in conjunction with C&M for media inquiries and interviews relevant to divisional objectives and initiatives, secures media coverage for divisional events, achievements, and high-level initiatives. Secures positive media coverage for the division.

Strategy: Supports the Marketing Liaison in the creation and implementation of comprehensive communication strategies that align with divisional and institutional goals and objectives.

Special Projects communications: Supports the Marketing Liaison in various divisional needs as it pertains to special projects for the division and institution.

Collaboration and assessment: Works closely with other departments within External Relations to determine departmental communications needs, ensuring consistent messaging and branding throughout the division. Supports in providing strategic communication and best-practice guidance to departments.



Digital and Social Media: Ensures engaging content development and strategies for our division, in collaboration with C&M, that enhances our division's online presence.



Media Monitoring: Monitors media coverage and industry trends, assesses the effectiveness of current communication strategies, and provides reports on media metrics and outcomes.

Other Duties: Perform all other job-related duties as assigned.

Required Qualifications

Bachelor's degree from an accredited college or university in Communications, Public Relations, Journalism, or related field, with a minimum of three years' experience.

Preferred Qualifications

Master's degree preferred; Minimum 10 years of experience in strategic communications, media relations, or a related field in higher-education communications. Proven success in developing and implemented communications strategies. Able to work across platforms seamlessly and create narratives for web, print, social, video, e-comms, and digital. Strong media relations experience with a proven record of securing positive media coverage. Excellent written and verbal communication skills; Ability to navigate and respond to complex and sensitive issues in a professional, timely manner. Able to handle high pressure situations.

Knowledge, Skills, & Abilities

Must be a problem solver who works quickly, a team-player willing to support staff on both small and large projects, good judgement to handle sensitive information and high priority tasks and can think critically to develop creative solutions on new challenges. Demonstrated ability to work across cross-functional teams with time sensitive deadlines and discretion is critical. Must be proficient in writing, storytelling, media relations, and content strategy. Ability to maintain confidentiality Excellent interpersonal, written and verbal communication skills. Proficient in Microsoft Office and other computer software/databases. Detail-oriented with strong organizational, prioritization and multi-tasking skills.

Shift/Salary/Benefits

Shift: Days; Monday - Friday (work outside of the normal business hours will likely be required of an employee in an exempt level position)

Pay Grade: 19

Salary Minimum: $51,967 - $65,000

Salary to be commensurate with qualifications of the selected candidate within the established range (generally minimum-midpoint) of the position

Recruitment Period: 2/29/24 - Until Filled

Augusta University offers a variety of benefits to full-time benefits-eligible employees and some of our half-time (or more) employees.

Benefits that may be elected could include health insurance, dental insurance, life insurance, Teachers Retirement System (or Optional Retirement Plan), as well as earned vacation time, sick leave, and 13 paid holidays.

Also, our full-time employees who have been employed with us successfully for more than 6 months can be considered for the Tuition Assistance Program. Consider applying with us today!

Conditions of Employment

All selected candidates are required to successfully pass a Background Check review prior to starting with Augusta University.

If applicable for the specific position based on the duties: the candidate will also need to have a credit check completed for Positions of Trust and or approved departmental Purchase Card usage.

Motor vehicle reports are required for positions that are required to drive an Augusta University vehicle.

For Faculty Hires: Final candidates will be required to provide proof of completed academic degree(s) as well as post-secondary coursework in the form of original transcript(s). Those candidates trained by a foreign institution will also be required to provide an educational/credential evaluation.

All employees are responsible for ensuring the confidentiality, availability, and integrity of sensitive [patient, student, employee, financial, business, etc.] information by exercising sound judgment and adhering to cybersecurity and privacy policies during their employment and beyond.

Other Information

This position is also responsible for promoting a customer-friendly environment and providing superior service to our patients, students, faculty, and employees. "Augusta University is a patient-and family-centered care institution, where employees partner every day with patients and families for success."

Augusta University is a tobacco-free environment, and the use of any tobacco products on any part of the campus, both inside and outside, is strictly prohibited.

Equal Employment Opportunity

Augusta University is proud to be an equal opportunity employer welcoming applicants from underrepresented groups, including individuals with disabilities and veterans.

How To Apply

Consider applying with us today!

https://www.augusta.edu/hr/jobs/ Search Job Opening ID: 269347

Select University Faculty & Staff > External Applicants if you are a candidate from outside the university

Select University Faculty & Staff > Internal Applicants if you are a current university employee

If you need further assistance, please contact us at 706-721-9365


To apply, visit https://careers.hprod.onehcm.usg.edu/psp/careers/CAREERS/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Applicant&SiteId=12000&JobOpeningId=269347&PostingSeq=1

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